Consumerism is fuelled by planned obsolescence, the intentional design of a product to only last a certain amount of time before needing replacement....
The report found that 87 per cent wanted to change their fashion consumption habits to consume more ethically but lacked awareness of ethical brands....
Winning back the trust of consumers is one of the most essential battles businesses of our era could engage in, and it needs to be played on the offensive....
In the existing world of power and politics, the story of David and Goliath has never really rung true. Aside from the odd revolutionary. Until now....